Security

How we handle your data.

Most of what we measure is public: what AI models say about brands. The part that is yours, we treat as yours.

What we hold

Our reads of your brand and your competitors, the work we recommend, and any downstream signals you choose to connect, such as branded search. No customer-level data, ever.

Who can see it

The people you name, and the people on our side who work on your account. Access is tied to the brand, and every login is recorded.

In transit and at rest

Encrypted on the way to us and while it is with us.

Separate environments

Production is separate from everything we use to build and test. Your data stays in production and with the providers listed in the security pack.

Who we work with

A short list of infrastructure and AI providers. The current list is in the security pack.

Not used for training

Your content is never used to train third-party AI models, and we never train language models on personal information.
For your security team

Get through security review faster.

A security overview, our policies, the subprocessor list, a data inventory, and answers to the standard questionnaires. Ask and we send it the same day, under a mutual NDA where you need one.

Found something? Write to security@upmode.ai and we will reply within one business day.